One of the recent features rolled out to the QReate & Track application involves the marriage of two fairly hot topics: QR Codes and URL-shorteners.

Here is an example of how it works.

Let’s say that you want to create a QR Code that will connect to an interactive map and directions for your office building.

The URL might be something like this:

http://www.mapquest.com/maps?city=Wilmington&state=MA&address=21+Concord+St&zipcode=01887-2131&country=US&latitude=42.55982&longitude=-71.151149&geocode=ADDRESS

If you created a QR Code for that exact URL, your QR Code may look like this:

As you can see, that QR Code has quite a bit going on inside of it. Some might say that it’s “busy”.

However, as a registered user of QReate & Track, our system can automatically create a short URL for you before it generates the QR Code.

For example, our application converted that long MapQuest URL into this:

http://QR2.it/Go/12570

Here is the QR Code for the shorter URL:

As you can see, there is less happening within that QR Code.  This may help reduce the chance that people will ever have trouble scanning the code.

Upon scanning the code, not only will they be directed to the map and directions for your office, but you will also be able to measure how many people scanned that specific QR Code.